About Us
The Giftshop for mindful shopping!
Studio23 Crafts – Proudly Made in Pakistan. Thoughtfully curated to bring a unique assortment of everyday items in our unique our cultural aesthetic.
Passion to Profit
Studio23 Crafts started as a passion project but soon exceeded all expectations. To say the market was ready for something like this will be an exageration, but it was surely evident that with the right messaging we could potentially create a shift. And that’s what our team did and continue to do.
From the new kids on the block to market leaders in showcasing local crafts, promoting sustainable business practices and building a community around our ethos – the team has been busy!
Anyone looking to stock with us can reach us on Instagram.


From Friends To Business Partners
Long before we started this business, we were friends. It was after the pandemic that each one of us wanted to do something meaningful. It took a some time to figure out what it would be but we knew it had to be soemthing that excites us. Once we decided on what we want, things fell into place really fast, it’s as if everything was already waiting for us to get aligned. We launched within a couple of weeks of that decision and haven’t looked back.
The journey so far has been fun and we’ve also faced some challenges like any business. As we evolve and grow, so does our business.
We’ve made some great friendships and found many collab partners, who have made this venture a success so far. We will continue to forge alliances and collaborations with the best of what Pakistan offers and bring it to the global audience. InshaAllah!
Everything by Hand
We believe handcrafts require years of skills tranfered often through generations of artisans who make each stroke, weave or stitch with utmost care. It is the epitome of master craftmanship.
Our process begins with sourcing the right products from our suppliers, selecting and curating the items we think will be appreciated by our customers. Each piece is meticulously crafted, balancing old-world techniques with modern innovation to achieve a timeless yet distinctive aesthetic.

